On Sunday 28th September, volunteers from Clarity and their families joined our charity partners the Marine Conservation Society, with Brighton Progressive Synagogue, to take part in another fantastic beach clean along the Hove shoreline. The event formed part of this year’s Great British Beach Clean – an ongoing project which not only supports coastal conservation, but also provides valuable data on the types of litter found washed up on our shores.
In 2023, it was found that approximately 171 trillion pieces of plastic are scattered throughout the ocean, threatening 37% of marine mammals with extinction. During our litter pick, Clarity volunteers amassed an interesting array of harmful waste, including bottle caps, straws, confetti and plastic netting.
The Marine Conservation Society is the UK’s leading environmental ocean charity, and Clarity has proudly partnered with them since 2019. Data insights gathered from their annual beach cleans have helped drive major environmental progress, including the ban on microplastics in toiletries and the introduction of more accurate wet wipe labelling.
At Clarity, part of our core mission – and the driving force behind our charity incentive Clarity Cares – is to protect nature and make the environment around us a better place to live, so we relished the opportunity to channel these values into direct positive action for the Sussex coastline.
Duncan Tanner, Head of Marketing at Clarity Environmental, commented:
“We’re very proud to continue our partnership with the Marine Conservation Society. Taking part in another beach clean allowed us to make a real positive impact in line with Clarity’s mission and values. On the day, we discovered that the smallest pieces of litter can cause the most harm, so our contribution felt all the more impactful. We’re looking forward to furthering our support for environmentally-conscious organisations combatting pollution, such as the MCS.”
